To achieve deep indexing of your Squidoo lenses by search engines, you do not have to use the tortuous strategies that other webmasters (websites and blogs) have to use to get the desired outcome. Here are my Top Ten Tips on how to encourage search engines to deep index your Squidoo lenses.

Tip 1: Have your primary keyword in your Squidoo lens url.

There is no doubt that the search engines favor sites that have a url that matches the search term.

Tip 2: Include your primary keyword in the Squidoo lens description.

I am often astounded by how many Squidoo lensmasters fail to do this and instead provide some obscure lens description. The search engines use the lens description in the search results.

Tip 3: Mention your primary keyword in your Squidoo introduction module.

Make sure that your primary keyword and variations on the keyword are included in the introduction to your lens.

Tip 4: Use variations of your keyword in your module titles.

This strategy works really well. Use keywords relevant to your theme that have a high search volume but low competition when creating titles for your modules.

Tip 5: Use keyword variations throughout your text.

In the text of your modules, try to vary the keyword and include long tail versions of keywords, e.g. digital storytelling online, digi-stories using still photos, software to make digital stories.

Tip 6: Bold the primary keywords and variations

Bolding grabs the attention of search engine bots. Be selective when using bolding and don’t overdo it. You can highlight keywords by using italics as well.

Tip 7: Add a variety of relevant sources of information.

The two critial words here are “relevant” and “variety”. Make sure that whatever you add to your lens adds value through relevance. Squidoo provides a wide range of modules that can access multiple sources of information such as blog posts, videos, online shops, RSS feeds, images and Flickr photos. Use the different modules wisely and exploit the variety.

Tip 8: Use RSS modules in your Squidoo lens

RSS modules enable you to display RSS feeds from blogs, article directories, news services and Google itself. Use RSS feeds wisely to keep your lens auto-updating

with keyword-rich content.

Tip 9: Use tags effectively

Squidoo allows you to use up to 40 tags on each lens. Use the whole 40 tags available. Select these carefully and check your lens stats to see what keywords people are using to find your lens.

Tip 10: Vary your anchor text for hyperlinks

When creating hyperlinks in modules, use a different keyword in your anchor text from the keyword incorporated in your lens url. The search engines will record the url anyway, so you get two bites of the cherry by having a different keyword in your anchor text.

These simple steps will capture more long tail keyword searchers and boost your lens traffic, your PR rank and lensrank.

If you’ve not put some articles on Squidoo yet you’re missing out on a great way to make some extra cash. For those you don’t know it, Squidoo is a bit like a blog or wiki with advertising. You can write about pretty much anything you like using the user friendly interface and the completed webpage, known as a lens, will carry advertising that you share in.

The advertising programs available through Squidoo are AdSense, eBay, Amazon, Cafepress and more to come. On these programs you will receive 50% of the revenue generated by your ads. You can also include your own affiliate links to other programs, these are entirely your own.

So why use Squidoo instead of building a website or blog? Simple, its just so simple! Anybody who has surfed the net and used a keyboard before can produce a masterpiece in an hour! Individual modules can be used for different purposes, the text you write, Amazon products that might be relevant, RSS feeds to keep an element of changing content and more. The modules can be ordered in whatever way you like so feel free to experiment.

Using Squidoo also gets your content in front of an audience quickly unlike standard websites which can take months to start seeing traffic. This is because Squidoo already has thousands of people browsing through its pages and also because search engines like Google love the ever expanding content so tend to index the pages quickly.

So how do you make more money? Simple again! Write some good content on a subject you know about, or which you have researched for your lens. Sign up as an affiliate with relevant programs at Commission Junction, Clickbank, Linkshare or anywhere you find them and place your affiliate links in your content using a little simple html. You simply write the links into your text modules using the affiliate tracking links the program gives you.

You can drive more traffic to your lens anyway you like, try writing articles and submitting them to article directories, join relevant lensgroups (Squidoo makes this bit real easy) comment on other lenses (and this bit too), bookmark your lens on social bookmarking sites like del.icio.us and Digg, ping your lens at pingmatic.com, any method really other than spam email traffic.

By using just a little imagination you can have traffic flowing to those affiliate links and earning money. Some find it rather addictive and have many lenses on their pet subjects all bringing in an income. This is particulary effective for niche marketing, it is definitely better to have several lenses focused on say different breeds of dogs than it is to have one lens all about dogs in general!

There is a feel good factor here too as some of the revenue generated by the inbuilt Squidoo advertising goes to various charities, so the more you write the more they benefit. Squidoo represents money for you, money for Squidoo and money for charities, why would you not want to give it a go?

Squidoo.com was set up by permission-marketing guru Seth Godin. It is a website that makes it easy for anybody to create web pages (called lenses) on any topic of interest to that person.

The lenses can be about anything, such as ideas, fashions, people, places, sports, hobbies, pets, products, religion, philosophy, politics, and of course, business. People who generate lenses are known as lensmasters.

The main purpose of a Squidoo lens is to recommend, advise and point to more detailed content elsewhere on the web. You might think of Squidoo.com as a huge user-generated network or directory. It has the dynamic atmosphere of a lively online community.

Lenses are easy to create and can be made in as little as ten minutes, so it is possible for anybody, even people with no prior knowledge of building websites, to make a lens. Squidoo offers you a free and easy outlet where you can enthuse about whatever grabs your fancy. You can also add youtube videos, eBay auctions, Amazon books, surveys, RSS feeds and a whole lot more to your lens, all without having to leave the site.

Internet marketers can also benefit from the great range of free features that Squidoo offers. Here are just a few of the benefits of making lenses for Internet marketers.

One of the key characteristics of making lenses is that you are free to promote your own website on them by posting links to it. Squidoo is popular with the search engines, so you can easily improve your overall ranking by making a series of lenses and pointing each one to a specific page of your website.

Because lenses are also indexed by the search engines, the more lenses you make the higher your personal Squidoo page will rise in the rankings, especially if you learn to keyword-optimize your lenses.

Squidoo has a very permissive attitude indeed towards online marketing, so you can use it to boost your website traffic by adding website links. You can also link directly to your affiliate marketing programs.

As I said earlier, items from Ebay and Amazon can also be posted on your lenses. When someone buys something by clicking on one of your links you will earn a commission.

Visitors to your lens can also post comments and links to your lens if you wish, and they can also give your lens a rating of between 1 and 5 stars.

You can also set up a poll for your visitors, which is a great way to encourage interaction and learn who more about who your site is attracting. Setting up a poll can be done in just a few simple steps; again, no technical knowledge is required.

These interactive features which allow visitors to contribute their comments to your lens are very useful as they help to boost your lenses ranking within Squidoo and ultimately with the search engines out on the wider Internet as well.

Squidoo is great fun to use and a free and easy way to get some extra publicity for you business and maybe even make it some more money!

Squidoo is just a like a blog but the pages are called lenses. The concept of Squidoo is that everybody is an expert at something and you can set up a lens for free about anything you know. The great part is that Squidoo, is indexed by the search engines very quickly. This can bring you loads of traffic. In fact, a lens can be indexed within 48 hours and that’s why you should use Squidoo to get traffic to your network marketing business.

The good part is that everything you need to know to create a lens on Squidoo is actually on Squidoo. They don’t hide anything from you. However, if you want more information you can find specific guides for little money on how to best use Squidoo. Using Squidoo to get traffic to your network marketing business gives you another way to let the world know you’re an expert.

You can promote yourself and your products and your network marketing opportunity.

Writing a page like a review or as an expert explaining something or just giving recommendations is less like selling and will get you ranked higher and more quickly in the search engines. However, f a lens appears too commercial it may get tagged as a “work in progress” and get put aside, if you will much like Google’s sandbox. So, build your lenses in Squidoo in a review kind of format to get traffic to your network marketing business opportunity or product website.

Once you have your lenses created you’ll want take advantage of pinging and social bookmarking services. This way you’ll create back links to your Squidoo lens which only serves to create more traffic for your network marketing business.

Just like blogging you’ll want to update your lenses regularly to keep getting indexed and getting traffic and building a following of readers. You can link back to a blog if you have one and promote your network marketing lens on your blog to get more traffic. Provide good content and let the world know you are an expert and Squidoo will help you get traffic to your network marketing business.

Search engines often rank Squidoo lenses high, which means a chance for increased traffic for your internet home business opportunity. To do this the lens promotion has to follow some working rules.

1.Create A Keyword Rich Name. For Your Lens

The keyword in your Squidoo name helps in the search engine ranking and it also make it easier for the lens visitors to get an idea whether your internet home business opportunity lens will interest them.

2.Research Other Popular Lenses In Your Category.

This is very useful, because it is not wise to try to invent the wheel again. Try to judge, why the lens is popular, what useful information it gives to the reader, how it is optimized for the search engines and what keywords it uses? This will help you to make a content plan for your internet home business opportunity lens.

3. Create Useful And Meaningful Content.

The lens content should give an answer to the question, what unique tips and ideas you give to the reader, what really makes this content useful and meaningful? The content is always written to the reader but optimized for the search engines. This is the key answer to the question how to make money with Squidoo.

4. Create Persuasive Look.

As we have seen, Squidoo lenses look pretty good, a lot of graphics and images is used to make the Squidoo lens to stand out from the crowd.

Yes you guessed, the question how to make money with Squidoo is all about competition between the lenses in your category. The look of the lens is very important, but a good thing is that there are so many good examples by which you can learn a lot.

5. Is Your Lens Ready For Publishing?

It is sometimes hard to judge, whether the lens about your own internet home business opportunity is ready for publishing or should you still add something or finetune it. A good way to collect ideas is to ask your forum pals to evaluate it. Soon you have lots of good ideas!

6. Use The Optin Form To Build Your List.

How to make money with Squidoo residually: the Squidoo lens is a great place to collect optin email addresses for your internet home business opportunity, so use always an optin form as a part of the content. This way you are able to keep contact with the visitors during a very long period of time.

7. Concentrate On The Lens Promotion.

Basically your new Squidoo lens is like whatever site: it needs backlinks to become ranked high at Google and to get enough lens visitors. The most effective way to do this is the meaning and useful content, because people will recommend and bookmark the lens, they need.

But you can speed up the process for instance by writing articles, by putting the lens url into the sig-file of the forum posts etc. Especially in the beginning is important to drive as good traffic as possible to your new internet home business opportunity lens.

Squidoo has also great tips how to make money with Squidoo, for instance you can add new keywords to your lens, which drive more and more visitors into your lens.

8. Use RSS To Drive Traffic To The Lens.

RSS is an effective way to drive regular traffic to the lens. You can just send the RSS feed from your web site or blog which updates the Squidoo lens automatically, even when you are sleeping.