Squidoo.com was set up by permission-marketing guru Seth Godin. It is a website that makes it easy for anybody to create web pages (called lenses) on any topic of interest to that person.

The lenses can be about anything, such as ideas, fashions, people, places, sports, hobbies, pets, products, religion, philosophy, politics, and of course, business. People who generate lenses are known as lensmasters.

The main purpose of a Squidoo lens is to recommend, advise and point to more detailed content elsewhere on the web. You might think of Squidoo.com as a huge user-generated network or directory. It has the dynamic atmosphere of a lively online community.

Lenses are easy to create and can be made in as little as ten minutes, so it is possible for anybody, even people with no prior knowledge of building websites, to make a lens. Squidoo offers you a free and easy outlet where you can enthuse about whatever grabs your fancy. You can also add youtube videos, eBay auctions, Amazon books, surveys, RSS feeds and a whole lot more to your lens, all without having to leave the site.

Internet marketers can also benefit from the great range of free features that Squidoo offers. Here are just a few of the benefits of making lenses for Internet marketers.

One of the key characteristics of making lenses is that you are free to promote your own website on them by posting links to it. Squidoo is popular with the search engines, so you can easily improve your overall ranking by making a series of lenses and pointing each one to a specific page of your website.

Because lenses are also indexed by the search engines, the more lenses you make the higher your personal Squidoo page will rise in the rankings, especially if you learn to keyword-optimize your lenses.

Squidoo has a very permissive attitude indeed towards online marketing, so you can use it to boost your website traffic by adding website links. You can also link directly to your affiliate marketing programs.

As I said earlier, items from Ebay and Amazon can also be posted on your lenses. When someone buys something by clicking on one of your links you will earn a commission.

Visitors to your lens can also post comments and links to your lens if you wish, and they can also give your lens a rating of between 1 and 5 stars.

You can also set up a poll for your visitors, which is a great way to encourage interaction and learn who more about who your site is attracting. Setting up a poll can be done in just a few simple steps; again, no technical knowledge is required.

These interactive features which allow visitors to contribute their comments to your lens are very useful as they help to boost your lenses ranking within Squidoo and ultimately with the search engines out on the wider Internet as well.

Squidoo is great fun to use and a free and easy way to get some extra publicity for you business and maybe even make it some more money!

Using Squidoo to promote your business or affiliate site is one of the most effective marketing methods online, right there with article marketing and blogging. Squidoo has become one of the most popular tools for promotion in affiliate marketing.

Squidoo is an online community of lensmasters. Lensmasters are Squidoo members that create content on Squidoo via Squidoo lenses, one-page information sites that serve to inform people of a certain topic or subject and to point the way, providing links to products, sites or giving product reviews.

Squidoo has many different aspects, such as member interaction via commenting on lenses, joining relevant groups or rating other members lenses. Promotion of affiliate products and sites has been made very easy by Squidoo. In fact, unlike most sites online, they welcome affiliate marketers.

One of the best things about Squidoo is that the content created on it ranks extremely well in the search engines. It is highly optimized and many lenses to this day have made it to the first page of Google and other search engines with virtually no effort beyond making the lens and publishing it. This is probably the most important part of Squidoo.

Squidoo lenses give you the ability to rank very high in the search engines for your selected keywords, while giving you the ability to get high quality backlinks to your site, give your site or blog big exposure. Also, you can make affiliate sales directly from Squidoo by providing people info on a certain subject and then directing them to selected products from stores such as Amazon and Ebay.

There are several important things that you have to remember when using Squidoo to promote your site, affiliate website or a subscriber capture page.

1. You must create quality content. Period. That means info that people can actually use.

2. If you have your own website, be sure to link to it from your Squidoo lenses and use an anchor text with the targeted keywords that you want your site to compete on in the search engines. This can give a great boost to your site’s search engine rankings.

3. Use social bookmarking to get the word out about your lens. This will give you more backlinks and more readers. And more sales.

4. Update your lenses at least one per week if you want to make a long term profit from them. There are two reasons for this. First, updating your lens frequently will make it rank higher on Squidoo, which gives you credibility as an expert on the given subject. Second, you can track the click through rate and tweak the content to be more appealing.

5. Post comments on other people’s lenses, but make them constructive. Also, be sure to compliment them on a great lens. This will give you more traffic to your own lenses.

6. When you become a lensmaster, every lens that you make will look like this: Squidoo.com/nameofyourlens. Be sure to choose the name of your lens carefully, as well as the title of your lens. It must be something that gives the visitors a clear view at the lens’ content.

Squidoo is a powerful asset for everyone who wants to make money online. Use it to get the word out about your site and to build your credibility, to create more presence in the search engines and to make sales. And then more sales.

Squidoo How To Guide: A Complete Squidoo Guide for Affiliate Marketing

Product Description
How to SQUIDOO Guide is the ultimate guide for using Squidoo for affiliate marketing and online money-making, including information on ways to make money using squidoo, a blog vs. squidoo, a short history of squidoo, common mistakes, your squidoo profile, how to create and market your lens, SEO, tone of your lens, link building with squidoo, and much much more!
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How to SQUIDOO Guide – Complete Squidoo Guide for Affiliate Marketing

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